Why Your Business Needs Email Marketing
If I asked you for $1 in exchange for $44, wouldn’t you take me up on it? No, I’m not a magician — just a digital marketing expert who understands the value of a quality email marketing campaign to...
View ArticleHow to Create a Real Estate Email Marketing Strategy
When Brandon Stewart made the leap from architecture to real estate, he knew he’d have to market his real estate agency just as much as the properties he was trying to sell. “For realtors, it’s...
View Article7 Email Marketing Practices to Leave Behind in the New Year
When it comes to email marketing success, sometimes quitting is for winners. I’m willing to bet there are a number of poor email marketing practices that held you back in the past year. What if you...
View ArticleJanuary 2017 Marketing and Holiday Planning
How are your 2017 New Year’s resolutions coming along? Is this the year you’ll finally implement positive changes and leave behind the bad marketing practices that are holding your business back? For...
View ArticleYour Top 10 Email Marketing Questions of 2016
At Constant Contact, we know the best way to create helpful email marketing resources for our customers is to listen to their questions. Fortunately, our customers aren’t shy. This year, they submitted...
View ArticleHow to Promote Your Email Marketing on Social Media
Did you know that email marketing and social media work really well together? Connecting with your customers on Facebook, Twitter, Instagram, and other major social media channels is a great way to...
View ArticleHow to Make Your Art Event a Success With Email Marketing
Arts marketing may sound like an oxymoron, but it’s absolutely essential to the success of your organization. You put endless time and energy into your event. There’s nothing worse than having your...
View ArticleOur 10 Most Popular Blog Posts in 2016
With 2017 on the horizon, it’s easy to get caught up in a frenzy of New Year planning. Maybe you’ve already started to create your resolutions and make plans for a great 2017. Here at Constant Contact,...
View Article[Template] How to Create a Successful Email Marketing Plan in Minutes
Let’s be perfectly honest. You know that consistency is an important part of successful email marketing. Every year, you promise this will be the year you create (and stick to) an email marketing plan....
View ArticleIt’s Here: Your 2017 Email Marketing Calendar
Earlier today, we shared our email marketing plan template to help you identify key dates and opportunities for your business. If you missed it, be sure to go back and print your free Email Marketing...
View ArticleHow to Brand Your Emails So That You Look Like a Pro in the Inbox
If you’re sending emails to customers, you want your messages to look good when they land in the inbox. Because when your emails look good, your business looks good too. And that can lead to more...
View Article3 Simple Ideas That Will Transform Your Book Marketing Results
It’s no secret that the publishing industry has changed tremendously over the last couple decades. The difference between a successful publishing company and an out-of-business publishing company comes...
View ArticleHow to Create an Email Marketing Plan (That You’ll Actually Stick To)
Each year around this time, I make a plan for the coming year. I cross off goals that I accomplished in the previous year and circle the ones I didn’t. Sometimes the circled goals make it back onto...
View ArticleJanuary 2017: What’s New With Constant Contact?
New Year, new features! Ready to learn about the latest and greatest features available in your Constant Contact account? You’ve come to the right place. Take four minutes to watch the video below and...
View ArticleHow to Create a Campaign…It’s Not as Scary as You Think
Yes, I said the word campaign. Please don’t run away. From talking to nonprofit and small business owners, I’ve learned that many think the word “campaign” is scary. To them, it sounds incredibly...
View Article3 Simple Steps to Reach a New Audience for Your Art
It’s not easy for an artist to get their name out there. The idea of being a marketer often clashes directly with how artists view themselves, and sometimes gets mislabeled as “selling out.” Despite...
View ArticleFebruary 2017 Marketing and Holiday Planning
As a small business or nonprofit, the relationships you have with your customers and supporters are your biggest strength. This February, take the time to celebrate those connections and show people...
View Article[Quiz] What’s Your 2017 Marketing Mantra?
Forget resolutions. If you want to get your business to the next level, you’re going to need a rallying cry. No matter if you’re brand new to email marketing or honing your skills to get even better...
View ArticleHow to Design Emails to Drive More Action
If you’re like most small business owners, you’re not marketing because you love marketing. You’re marketing because you know that your business or nonprofit depends on email marketing to drive...
View ArticleHow to Make It Easier to Read Your Emails
Has this ever happened to you? You send out an email with information about a program or sale. You’ve made sure to answer all the relevant questions, but you still get replies asking about the very...
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